WhatsApp Business, the channel your customers prefer
Production WhatsApp Business API via Meta Cloud API — AI-agent flows, transactional notifications, broadcast campaigns, rich media. Business verified, templates approved, ready for production load.
What you get
Production-grade by default
Two-way conversations
Customers message you; you reply via API or human handover. Persistent thread, full message history, rich media.
AI agent flows
LLM-powered agent with retrieval over your knowledge base. Handles common queries, escalates when needed, handover to human cleanly.
Template message campaigns
Outbound marketing or transactional broadcasts using pre-approved templates. Bulk send with throttling and delivery tracking.
Business verification handled
We submit your Meta Business Verification paperwork, register the phone number, and get your display name approved.
Analytics + conversation reports
Per-conversation insights — read rates, response times, bot vs human handling, escalation patterns.
Rich media + interactive
Images, videos, documents, location pins, quick-reply buttons, list selectors. Way richer than SMS at lower cost.
Real use cases
What teams actually build with this
Customer support automation
AI agent handles 60–80% of queries (order status, opening hours, FAQs) before escalating to a human.
Hospitality booking + check-in
Guest messages WhatsApp → booking confirmed, room ready alerts, check-out reminders all in one thread.
Order confirmations + tracking
Customer places order on web → WhatsApp template message with order details → delivery updates in thread.
Lead qualification
Bot asks qualifying questions, scores the lead, books a meeting with your sales team for hot leads only.
Appointment scheduling
Customer picks a time via interactive buttons, calendar invite sent, reminders 1 day and 1 hour before.
Mobile-money payment links
Bot sends a payment link mid-conversation; customer pays via MoMo, payment confirmation lands in the same thread.
Live work
Where this integration ships in production
How we ship it
From kickoff to production
Typical timeline: 1–2 weeks from contract to live integration.
- 01
Business verification + setup
We register your business with Meta, verify documents, register the WhatsApp phone number, and configure your display name and category.
- 02
Template design + approval
Design the templates your business needs (welcome, order confirmation, marketing). Submit for Meta approval. Get them live in 1–3 days each.
- 03
Build the integration
Webhook handler, conversation state machine, AI agent layer (if needed), CRM integration, admin dashboard for agents.
- 04
Train the AI on your knowledge
If using an AI agent, we feed it your FAQs, product catalogue, policies, and tone-of-voice samples. Test against 100+ real queries before going live.
- 05
Launch + monitor
Production launch with conversation monitoring for the first week. Tune AI responses based on real customer messages, hand over to your team with full docs.
Providers supported
Tested against the rails Ugandan businesses run on
Don't see your provider? We've wired into custom and legacy systems before — tell us the docs URL and we'll scope it.
Pricing in UGX
Implementation package
1–2 weeks typical delivery · per-milestone billing
- Meta Business Verification + phone registration
- Display name + business profile setup
- Up to 5 template messages designed + submitted
- Webhook handler + conversation engine
- Optional AI-agent layer with RAG over your KB
- Bot-to-human handover flow
- Admin dashboard for live conversations
- Analytics + reporting
- 30-day post-launch tuning
- Full source code + documentation
FAQ
Answered honestly
Which WhatsApp API should I use?
Meta's WhatsApp Cloud API is the default in 2026 — official, well-documented, no third-party reseller markup, hosted by Meta so you don't run servers. We also support Twilio and Africa's Talking as Business Solution Providers if you're already in their ecosystem, but Cloud API is cheaper and more flexible for most teams.
How does WhatsApp Business pricing work?
Meta bills per 24-hour conversation, not per message. Service conversations (customer initiates) are free for the first 1,000/month. Marketing and utility conversations (you initiate) cost roughly UGX 80–400 each depending on the template category. Cheaper than SMS at scale, and supports rich media, buttons, and replies.
How long does business verification take?
Meta Business Verification typically takes 1–2 weeks. We handle the paperwork — business documents, website verification, display-name approval. Template message approval (for marketing/utility messages) is separate and takes 1–3 days per template. We help draft templates that pass first-time.
Can I run an AI agent on WhatsApp?
Yes — that's one of the most popular patterns. We hook the WhatsApp webhook to an LLM (Claude, GPT, or a self-hosted model) with retrieval-augmented generation over your business knowledge base. Customer messages WhatsApp, agent responds in-thread, handover to a human if needed. Live in production on HMK Living.
Can I send to customers who haven't messaged me first?
Yes, via Template Messages. WhatsApp requires you to use a pre-approved template for any outbound marketing or transactional notification to a number that hasn't messaged you in the past 24 hours. We design and submit templates as part of the integration.
What about handover from bot to human?
Standard pattern: bot handles common queries; when intent is unclear or escalation is requested, the conversation gets routed to a human agent via your support tool (Zendesk, Intercom, custom CRM). The customer never sees a context switch — same WhatsApp thread, the AI just goes quiet.
Ready to ship this in your product?
Send a one-paragraph brief. You'll get a written quote in 48 hours — scoped, priced in UGX, with a clear handover plan.
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