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Why Every Business Needs a Custom Domain in 2025

Still using @gmail.com or @yahoo.com? Here is why a professional email address (name@yourcompany.com) is crucial for trust.

Table of Contents

  1. Introduction
  2. The Trust Factor
  3. Branding
  4. Control & Security
  5. Summary & Key Takeaways
  6. Common FAQs

When you send a proposal from kato.construction23@gmail.com, you look like a hustler. When you send it from john@katoconstruction.ug, you look like a CEO.

Business Professional

The Trust Factor

In an era of online scams, credibility is currency.

  • Perception: A custom domain signals that you are an established entity, not a fly-by-night operator.

Branding: Every Email is an Ad

Why promote Gmail? Promote your own brand.

  • Recall: Clients remember your website name every time they type your email.

Control and Security

If an employee leaves, you can't take back their personal Gmail.

  • Business Email: You have admin control. You can reset passwords and redirect emails to a new staff member.

Summary & Key Takeaways

  • Cost: A domain costs roughly UGX 50k - 100k per year. It's the cheapest branding investment you will ever make.
  • Setup: It takes 10 minutes to set up Google Workspace or Zoho Mail.
  • Professionalism: It's the bare minimum for doing B2B business in 2025.

Common FAQs

1. Can I use Outlook? Yes, you can connect your custom domain to Outlook (Microsoft 365) or Gmail (Google Workspace).

2. What if my name is taken? Try adding "Uganda" or "Ltd" to the domain, or use a .ug extension.

3. Is Zoho Mail free? Yes, Zoho has a forever-free plan for up to 5 users (web-only access).

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